“If you chase two rabbits, both will escape” – Author Unknown
I remember a time back in high school when I liked two girls at the same time… I know, I know. But I liked one more than the other!
So my idea was to ask one out and if it didn’t work out I would ask out the other. Plan A and plan B as I so brilliantly put it.
Well what I didn’t know is that one of the girls (plan B, who actually liked me) got wind of what was going on. I was confronted about the issue and wound up with neither girl.
Sometimes online business is kind of like that. If you start chasing too many opportunities you will end up with nothing to show for your efforts.
It is best to pick one thing and stick with it until you start profiting. Just keep at it until you figure it out.
If you can get one business model or opportunity to work, chances are you will be successful with the next one too. Staying focused will help you build momentum.
“Make $500 A Day In Your Underwear!”
I know it can be tempting to give in to hype because hype is everywhere. It seems that claims need to be more and more outlandish in order to sell.
Just step back from that and focus on building a real, stable business that will last. And be prepared to put in some work.
Start by doing the obvious. Set up your own blog and start building your own list. If you have been avoiding it, the best time to start is right now.
The timing will never be quite right, you just have to go ahead and do it. The more you practice your skills the better you will become as an online marketer.
Branding Yourself is Key
People do business with those that they know, like and trust. The more you put yourself out there the better people will know you.
Think of your blog as your personal business card. It helps to build credibility and will allow you to pre-sell whatever it is your are marketing.
Once you start building up a following you will be able to market whatever you want. Having your own list will give you flexibility in the event that what you are currently promoting doesn’t work out.
For example, what if the business opportunity you are promoting ceases to exist? Having your own list will make this situation a lot less painful.
You will have much more control over your business and you will be able to earn multiple streams of income. So stop chasing shiny nickels and start minding your own business!
Yup I most certainly suffered from this. Most of the business gurus like Buffet preach focus not diversity. You need to be like a laser not a flashlight.
dave friant recently posted..SEO Super Soldier Training Taking The Internet By Storm
Yeah, it can be a tough lesson to learn especially in the information age. I am slowly learning this lesson myself
I don’t know many people who have not been guilty of this Randy. I know people who believe with all their hearts that they can focus on more than one business. I’m sure there are some, but for me, even if I’m doing multiple things, they all have to be supporting my main focus. Otherwise I start to become an “Octopus on rollerskates”!
Traci Reuter recently posted..Network Marketing Success: How You Think About Time Management
I love the octopus on roller skates analogy
I agree, spreading yourself too thin can really slow down your progress and your goal.
Hey Randy
Thanks for the great post, I loved the story about plan A & B
Branding yourself is absolutley the key, we are on the same wavelength as my today’s post is all about branding yourself
I totally agree, focusing on one thing a a time.
“When One Teaches Two Learn”
Gina Ghafari recently posted..Uniquely Brand Yourself
Hi Gina, glad you liked the story
I like to think of the word focus as Follow One Course Until Successful. Thanks for stopping by!
Hi Randy, I think the confusion starts when a person doesn’t truly what affiliate marketing is.
While I totally agree you need to stick to just 1 thing and work it. It is also true that many of the services we use have comp plans attached to them.
The way I see it, a good affiliate program is one that you would use the program even if there wasn’t an affiliate program attached. So I am all for earning multiple affiliate commissions
Awesome Post, thanks for sharing!
Larry Rivera recently posted..Are You Creating An Internet Network Marketing Party Foul?
Hey Larry, good point. I agree that marketing tools can also be a great source of income too. That way, you can get them to pay for themselves and if you are really good, beyond that.